Personalizing the theme park: psychometric profiling and physiological monitoring

Rennick-Egglestone, Stefan, Whitbrook, Amanda, Leygue, Caroline , Greensmith, Julie, Walker, Brendan, Benford, Steve, Schnadelbach, Holger, Reeves, Stuart, Marshall, Joe, Kirk, David, Tennent, Paul, Irune, Ainoje and Rowland, Duncan (2011) Personalizing the theme park: psychometric profiling and physiological monitoring. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), 6787 L . pp. 281-292. ISSN 0302-9743

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Theme parks are important and complex forms of entertainment, with a broad user-base, and with a substantial economic impact. In this paper, we present a case study of an existing theme park, and use this to motivate two research challenges in relation to user-modeling and personalization in this environment: developing recommender systems to support theme park visits, and developing rides that are personalized to the users who take part in them. We then provide an analysis, drawn from a real-world study on an existing ride, which illustrates the efficacy of psychometric profiling and physiological monitoring in relation to these challenges. We conclude by discussing further research work that could be carried out within the theme park, but motivate this research by considering the broader contribution to user-modeling issues that it could make. As such, we present the theme park as a microcosm which is amenable to research, but which is relevant in a much broader setting. © 2011 Springer-Verlag.

Additional Information:Conference of 19th International Conference on User Modeling, Adaptation and Personalization, UMAP 2011; Conference Date: 11 July 2011 through 15 July 2011, Girona, Spain; Conference Code: 85542
Keywords:Complex forms, Economic impacts, Personalizations, Physiological monitoring, Psychometrics, Research challenges, theme park, Engineering research, Mathematical models, Patient monitoring, Physiology, Parks
Subjects:G Mathematical and Computer Sciences > G400 Computer Science
G Mathematical and Computer Sciences > G440 Human-computer Interaction
Divisions:College of Science > School of Computer Science
ID Code:8706
Deposited On:11 Apr 2013 14:06

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