The European timeshare consumer in the twenty-first century

Cortés-Jiménez, Isabel, Pratt, Steve, Bregoli, Ilenia and Cooper, Chris (2012) The European timeshare consumer in the twenty-first century. International Journal of Tourism Research, 14 (2). pp. 153-164. ISSN 1099-2340

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Item Type:Article
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This paper outlines the results of the most recent pan-European survey of timeshare and its owners. The paper begins by placing timeshare in context of the European leisure sector and outlining previous research on timeshare. It then goes on to examine the results of a major survey of timeshare owners and the industry. The results unveil the profile of timeshare owners in Europe, their purchasing behaviour and their future intentions; it also looks into the satisfaction of the timeshare experience. The survey demonstrates that timeshare represents a significant sector of the European accommodation market a d that in general, consumers have a high satisfaction rate with their use of timeshare.

Keywords:timeshare resort, European tourism, vacation ownership
Subjects:N Business and Administrative studies > N840 International Tourism
N Business and Administrative studies > N800 Tourism, Transport and Travel
Divisions:Lincoln International Business School
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ID Code:7842
Deposited On:10 Mar 2013 14:22

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