To Know Us is to Love Us: Public Diplomacy and International Broadcasting in Contemporary Russia and China

Rawnsley, G.D. (2015) To Know Us is to Love Us: Public Diplomacy and International Broadcasting in Contemporary Russia and China. Politics, 35 (3-4). pp. 273-286. ISSN 0263-3957

Full content URL: https://doi.org/10.1111/1467-9256.12104

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Item Type:Article
Item Status:Live Archive

Abstract

China and Russia have devoted significant resources to developing their international broadcasting capacity as an instrument of public diplomacy. Focusing on CCTV-N (China) and RT (Russia), this article discusses the strategies each has developed to communicate with international audiences and further the foreign policy ambitions of policy makers in Beijing and Moscow. It highlights the differences between the two stations - namely CCTV-N's ambition to rectify perceived distortions in the global flow of news about China, and RT's focus on reporting events in the US. Hence the case studies expose the fine line between propaganda and public diplomacy. © 2015 Political Studies Association and John Wiley & Sons Ltd.

Keywords:diplomatic relations, foreign policy, mass media, policy making, China, Moscow Russian Federation, Russian Federation, television, Beijing, International broadcasting, Propaganda, Public diplomacy, RT
Divisions:College of Social Science
College of Social Science > School of Social & Political Sciences
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ID Code:53393
Deposited On:02 Aug 2023 14:21

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