Materialism and self-concept: consumer behaviour of adolescents in the post-reform China

Mak, Connie (1998) Materialism and self-concept: consumer behaviour of adolescents in the post-reform China. Masters thesis, University of Oxford.

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Item Type:Thesis (Masters)
Item Status:Live Archive

Abstract

Materialism and self-concept: consumer behaviour of adolescents in the post-reform China

Keywords:materialism, self-concept, adolescents, symbolic consumption, post-reform China
Subjects:N Business and Administrative studies > N500 Marketing
Divisions:Lincoln International Business School
ID Code:45945
Deposited On:05 Aug 2021 11:13

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