Networking among rural tourism entrepreneurs

Farrell, Helen, Bosworth, Gary and Newbery, Robert (2010) Networking among rural tourism entrepreneurs. In: The Sustainable World. The Sustainable World . WIT Press Wessex Institute of Technology Press, Southampton, UK. ISBN 9781845645045

Full content URL: http://dx.doi.org/10.2495/SW100641

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Abstract

In this paper we explore the role of in-migrant owners of small tourism firms in promoting entrepreneurship and developing competition in the tourism economy of Northumberland. We hypothesise that through a combination of extra-local networks and local embeddedness these business owners are not only succeeding themselves but they are stimulating other local businesses by increasing local trade, heightening competition and raising standards and aspirations.
The role of in-migrants is further explored in theoretical terms. Their networking behaviour and the importance of what Saxena [1] terms “relational capital” in the process of integrating rural tourism into the wider local economy is of particular interest given that some of these business owners are recent arrivals into the area. Of further interest are the links between place, community and local products, services and activities. The ability of in-migrants to create a sense of place and as well as embedding their businesses within the local economy is discussed.

Additional Information:In this paper we explore the role of in-migrant owners of small tourism firms in promoting entrepreneurship and developing competition in the tourism economy of Northumberland. We hypothesise that through a combination of extra-local networks and local embeddedness these business owners are not only succeeding themselves but they are stimulating other local businesses by increasing local trade, heightening competition and raising standards and aspirations. The role of in-migrants is further explored in theoretical terms. Their networking behaviour and the importance of what Saxena [1] terms “relational capital” in the process of integrating rural tourism into the wider local economy is of particular interest given that some of these business owners are recent arrivals into the area. Of further interest are the links between place, community and local products, services and activities. The ability of in-migrants to create a sense of place and as well as embedding their businesses within the local economy is discussed.
Keywords:business networks, lifestyle businesses, rural development, entrepreneurship, counterurbanisation, embeddedness, social capital, bmjrequested
Subjects:N Business and Administrative studies > N990 Business and Administrative studies not elsewhere classified
N Business and Administrative studies > N830 UK Tourism
Divisions:Lincoln International Business School
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ID Code:3661
Deposited On:18 Nov 2010 09:40

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