Developing structural models to study the internationalization of Nigeria’s rural entrepreneurs

Odunukan, Kenny, Bosworth, Gary and Rahman, Mahfuzur (2016) Developing structural models to study the internationalization of Nigeria’s rural entrepreneurs. In: Academy of International Business Sub-Saharan Africa Conference, 17 - 19 August 2016, Lagos Business School, Lagos, Nigeria.

AIB-SSA-2016-Conference-Proceedings.pdf - Whole Document

Item Type:Conference or Workshop contribution (Paper)
Item Status:Live Archive


In today’s global marketplace, rural entrepreneurs are increasingly looking at internationalisation strategies to boost profitability and competitiveness. However, challenges such as limited capital, a shortage of expertise or international experience, cultural differences and improper record-keeping all hinder rural entrepreneurs from entering international markets. Such resource constraints make internationalisation a complex and challenging strategic decision for rural entrepreneurs. This is especially pertinent in Sub-Saharan Africa where rural SMEs are among the lowest performers in global international markets. Therefore, this paper presents three structural models to assess
barriers, drivers and potential impacts concerning the internationalisation of rural entrepreneurs in Nigeria.

Keywords:Internationalisation, Rural entrepreneurship, rural SMEs
Subjects:N Business and Administrative studies > N120 International Business studies
Divisions:Lincoln International Business School
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ID Code:24192
Deposited On:19 Sep 2016 13:24

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