"I kissed a girl and I liked it": an eye-tracking study of women's sexual fluidity

Wesson, Charlotte (2015) "I kissed a girl and I liked it": an eye-tracking study of women's sexual fluidity. In: PsyPAG 30th Anniversary Annual Postgradute Student Conference, 22nd July - 24th July 2015, University of Glasgow.

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Item Type:Conference or Workshop contribution (Poster)
Item Status:Live Archive


Heterosexual women’s sexuality differs from men’s as
it is seen as more ‘fluid’ (Baumeister, 2000). One explanation of
this is that men attend to the gender of stimuli, whereas women attend
to the sexuality, with sexual activity in the stimulus a stronger
determinant of women’s sexual response (Chivers, et al., 2007). The
present study aimed to further investigate whether women’s sexuality
is more fluid by looking at the abovementioned claim.

Eye-tracking and self-report methods were employed to investigate
this, the former of which has only recently become popular in
sexuality research.

Though all participants self-identified as heterosexuals, and scored
highest on the questionnaire for attraction to their preferred gender,
women’s eye-tracking data does not demonstrate this. Findings showed
that women had similar fixations on erotic images, regardless of
gender, and did not differ significantly from men for their gaze
behaviour towards erotic female stimuli. However, these discrepancies
are expected (Chivers, 2010).

These results could possibly be explained by women ‘checking out the
competition’ of other women, thus resulting in more attention
towards female stimuli. The low correlation of women’s self-report
and objective data may be explained by the ‘sexual double
standard’, where women are judged more harshly for their sexual
behaviours compared with men (Conley et al., 2012). These societal
pressures, which dictate women are not highly sexual (Rupp & Wallen,
2008), thus may lead women to alter their responding. The present
study could contribute to diminishing this double standard by
normalising the fluidity of women’s sexuality.

Keywords:Sexual fluidity, sex interest, Eye-tracking, Women, women's sexuality
Subjects:C Biological Sciences > C800 Psychology
Divisions:College of Social Science > School of Psychology
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ID Code:18337
Deposited On:10 Aug 2015 15:43

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