Abstract

The Lincolnshire Broadband Initiative, ‘onlincolnshire’, was launched in 2003 to bring a range
of broadband supply and demand stimulation activities to businesses across the county.
The initiative has used £15 million of European funding, together with matched funding from
Lincolnshire County Council, to support a series of significant Information and Communication
Technology (ICT) interventions to provide support and financial assistance to eligible
Lincolnshire businesses.
The ‘onlincolnshire’ initiative has four long term strategic objectives. By 2010:
• Lincolnshire will be the foremost rural County in the UK, with regards to ICT usage and
skills and will have a commercial environment that embraces ICT;
• The main employment sites and premises will have attracted increased and more diverse
investment;
• ICT will have made a major contribution to business competitiveness, expansion and
diversification of the economy – measured through an increase in ICT related employment
and a range of ICT based activities;
• To have engaged individuals and employers in improving ICT skills to increase local
competitiveness, raise the standards, participation and achievement in ICT throughout the
County.