Items where Subject is "N Business and Administrative studies > N550 International Marketing"

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Number of items at this level: 41.

BOP

Rahman, Mizan and Hasan, Md. Rajibul and Floyd, David (2013) Brand orientation as a strategy that influences the adoption of innovation in the bottom of the pyramid market. Strategic Change, 22 (3/4). pp. 225-239. ISSN 1086-1718

Brand Orientation

Rahman, Mizan and Hasan, Md. Rajibul and Floyd, David (2013) Brand orientation as a strategy that influences the adoption of innovation in the bottom of the pyramid market. Strategic Change, 22 (3/4). pp. 225-239. ISSN 1086-1718

Consumer behavioural intentions

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Cooperation

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

Egypt

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Europe

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

Food quality

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Food safety

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Information and communication technologies for development (ICT4D)

Rahman, Mizan and Rashid, Ahmed T. (2009) Making profit to solve development problems: the case of Telenor AS and the Village Phone Programme in Bangladesh. Journal of Marketing Management, 25 (9-10). pp. 1049-1060. ISSN 0267-257X

Information flow

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Innovation Adoption

Rahman, Mizan and Hasan, Md. Rajibul and Floyd, David (2013) Brand orientation as a strategy that influences the adoption of innovation in the bottom of the pyramid market. Strategic Change, 22 (3/4). pp. 225-239. ISSN 1086-1718

Insurance

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Inter-sectoral collaboration

Rahman, Mizan and Rashid, Ahmed T. (2009) Making profit to solve development problems: the case of Telenor AS and the Village Phone Programme in Bangladesh. Journal of Marketing Management, 25 (9-10). pp. 1049-1060. ISSN 0267-257X

Islam

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Kuwait

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Local identity

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

Marketing at the bottom of the pyramid (BOP)

Rahman, Mizan and Rashid, Ahmed T. (2009) Making profit to solve development problems: the case of Telenor AS and the Village Phone Programme in Bangladesh. Journal of Marketing Management, 25 (9-10). pp. 1049-1060. ISSN 0267-257X

National culture

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Organic food

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Perceived quality

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Perceived value

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Power distance

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Quality low-input food

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Satisfaction

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Service provision

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Structural equation model

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Supply chain

Ness, Mitchell and Oughton, Elizabeth and Ritson, Christopher and Brennan, Mary and Ruto, Eric (2008) Improvement of food quality and safety in the European organic and “low input” supply chain. Project Report. European Commission.

Sustainability

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

Takaful

Alajmi, Salman and Dennis, Charles and Altayab, Yasser (2011) The effect of national culture on service provision within Takaful industry: A comparative study in Kuwait and Egypt. Journal of Islamic Marketing, 2 (3). pp. 225-245. ISSN 1759-0833

Village Phone Programme (VPP)

Rahman, Mizan and Rashid, Ahmed T. (2009) Making profit to solve development problems: the case of Telenor AS and the Village Phone Programme in Bangladesh. Journal of Marketing Management, 25 (9-10). pp. 1049-1060. ISSN 0267-257X

advertising effectiveness

Rahman, Mizan (2014) Advertising to bottom of the pyramid consumers: descriptive analysis of CSR advertising. Review of Enterprise and Management Studies, 1 (2). pp. 63-69. ISSN UNSPECIFIED

bottom of the pyramid

Rahman, Mizan (2014) Advertising to bottom of the pyramid consumers: descriptive analysis of CSR advertising. Review of Enterprise and Management Studies, 1 (2). pp. 63-69. ISSN UNSPECIFIED

consumer behaviour

Alamanos, Eleftherios and Kuznesof, Sharron and Ritson, Christopher (2014) The influence of holidays on wine purchasing behaviour: marketing and tourism insights based on a holiday experience in Greece. International Journal of Tourism Research . ISSN 1099-2340

corporate social responsibiilty

Rahman, Mizan (2014) Advertising to bottom of the pyramid consumers: descriptive analysis of CSR advertising. Review of Enterprise and Management Studies, 1 (2). pp. 63-69. ISSN UNSPECIFIED

holiday destination effect

Alamanos, Eleftherios and Kuznesof, Sharron and Ritson, Christopher (2014) The influence of holidays on wine purchasing behaviour: marketing and tourism insights based on a holiday experience in Greece. International Journal of Tourism Research . ISSN 1099-2340

local food

Alamanos, Eleftherios and Kuznesof, Sharron and Ritson, Christopher (2014) The influence of holidays on wine purchasing behaviour: marketing and tourism insights based on a holiday experience in Greece. International Journal of Tourism Research . ISSN 1099-2340

oaopen

Rahman, Mizan (2014) Advertising to bottom of the pyramid consumers: descriptive analysis of CSR advertising. Review of Enterprise and Management Studies, 1 (2). pp. 63-69. ISSN UNSPECIFIED

post-holiday consumption

Alamanos, Eleftherios and Kuznesof, Sharron and Ritson, Christopher (2014) The influence of holidays on wine purchasing behaviour: marketing and tourism insights based on a holiday experience in Greece. International Journal of Tourism Research . ISSN 1099-2340

retailer relationships

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

social capital

Hingley, Martin and Mikkola, M. and Canavari, M. and Asioli, D. (2011) Local and sustainable food supply: the role of European retail co-operatives. International Journal on Food System Dynamics, 2 (4). pp. 340-356. ISSN 1869-6945

wine consumption

Alamanos, Eleftherios and Kuznesof, Sharron and Ritson, Christopher (2014) The influence of holidays on wine purchasing behaviour: marketing and tourism insights based on a holiday experience in Greece. International Journal of Tourism Research . ISSN 1099-2340

This list was generated on Mon Dec 22 23:38:07 2014 GMT.