Mcmanus, John and Ardley, Barry and Floyd, David (2012) Fostering Chinese firms through entrepreneurship, globalisation and international finance. Strategic Change, 21 (3-4). pp. 179-191. ISSN 1086-1718
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The success of ventures that have pursued non traditional marketing approaches may be attributed to a range of forward thinking practices which it is argued here, should be the starting and finishing points for Chinese companies. Chinese multinationals need to develop entrepreneurial ability more compatible with their growth in the international markets. Chinas educational framework is still largely based on rote learning, which is a method typically seen as ill suited to modern needs. Many Chinese high tech sectors are still dominated by overseas know-how and the ongoing strength of wholly foreign- owned enterprises.
|Keywords:||FDI, Europe, China, Entrepreneurship, Markets, Competition, Services|
|Subjects:||N Business and Administrative studies > N120 International Business studies|
|Divisions:||College of Social Science > Lincoln Business School|
|Deposited By:||Barry Ardley|
|Deposited On:||14 Sep 2012 13:43|
|Last Modified:||04 Dec 2013 21:16|
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