The role and relevance model of marketing in small and medium-sized enterprises

Simpson, Mike and Taylor, Nick and Padmore, Jo (2010) The role and relevance model of marketing in small and medium-sized enterprises. In: Entrepreneurship marketing: principles and practice of SME marketing. Routledge. ISBN 0415573769

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Abstract

Abstract

Item Type:Book Section
Additional Information:Abstract
Keywords:Supported Employment Enterprises, Employment, Training, Development, SMEs, bmjlink
Subjects:N Business and Administrative studies > N100 Business studies
N Business and Administrative studies > N200 Management studies
Divisions:College of Social Science > Lincoln Business School
ID Code:4589
Deposited By: Bev Jones
Deposited On:29 Jul 2011 11:46
Last Modified:12 Jun 2014 08:06

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