Abstract

This paper is an experience report based on challenges encountered when designing scalable mobile persuasive HCI applications to help users make informed choices over their food consumption. We recently developed Tagliatelle, a social tagging system to help users to accurately monitor and assess their dietary behaviour and to promote healthier food choices. In this paper we propose a similar system in order to help users understand the sustainability of their food choices. We discuss the challenges inherent in doing so, and extrapolate some important issues that need to be addressed by technological developments that aim to persuade users to adopt more sustainable behaviours.