Bramston, David (2008) Idea searching. Basics product design . AVA Publishing. ISBN 9782940373765

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Abstract

... examines the different methods generating and identifying ideas, and teaches the reader to understand what is being observed and recorded. The book advocates a step-by-step approach to generating ideas and brainstorming. It encourages an open mind in the development of ideas and teaches the reader to always question convention. The text is accompanied by a variety of case studies and examples of work taken from the best of contemporary product design.

Item Type:	Book
Additional Information:	... examines the different methods generating and identifying ideas, and teaches the reader to understand what is being observed and recorded. The book advocates a step-by-step approach to generating ideas and brainstorming. It encourages an open mind in the development of ideas and teaches the reader to always question convention. The text is accompanied by a variety of case studies and examples of work taken from the best of contemporary product design.
Keywords:	Product design
Subjects:	W Creative Arts and Design > W240 Industrial/Product Design
Divisions:	College of Arts > Faculty of Art, Architecture & Design > Lincoln School of Art & Design
Depositing User:	Bev Jones
Date Deposited:	14 May 2010 10:34
Last Modified:	18 Jul 2011 16:23
URI:	http://eprints.lincoln.ac.uk/id/eprint/2449

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