Resource security impacts men's female breast size preferences

Swami, Viren and Tovée, Martin J. (2013) Resource security impacts men's female breast size preferences. PLoS ONE, 8 (3). ISSN 1932-6203

Full content URL: http://dx.doi.org/10.1371/journal.pone.0057623

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Abstract

It has been suggested human female breast size may act as signal of fat reserves, which in turn indicates access to resources. Based on this perspective, two studies were conducted to test the hypothesis that men experiencing relative resource insecurity should perceive larger breast size as more physically attractive than men experiencing resource security. In Study 1, 266 men from three sites in Malaysia varying in relative socioeconomic status (high to low) rated a series of animated figures varying in breast size for physical attractiveness. Results showed that men from the low socioeconomic context rated larger breasts as more attractive than did men from the medium socioeconomic context, who in turn perceived larger breasts as attractive than men from a high socioeconomic context. Study 2 compared the breast size judgements of 66 hungry versus 58 satiated men within the same environmental context in Britain. Results showed that hungry men rated larger breasts as significantly more attractive than satiated men. Taken together, these studies provide evidence that resource security impacts upon men's attractiveness ratings based on women's breast size.

Keywords:breast, breast size, ethnic difference, hunger, physical attractiveness, satiety, Socioeconomic Factors, resource security, body mass index
Subjects:C Biological Sciences > C800 Psychology
C Biological Sciences > C830 Experimental Psychology
C Biological Sciences > C841 Health Psychology
C Biological Sciences > C840 Clinical Psychology
Divisions:College of Social Science > School of Psychology
ID Code:24389
Deposited On:06 Oct 2016 08:25

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