Consuming tourist sights/sites: a note on York

Voase, Richard (1999) Consuming tourist sights/sites: a note on York. Leisure Studies, 18 (4). pp. 289-296. ISSN 0261-4367

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Full text URL: http://dx.doi.org/10.1080/026143699374862

Abstract

Two perspectives on place-consumption are considered: a 'business metaphor' by which the city is viewed as a consumable 'product'; and a cultural perspective whereby a relationship between tourist site and mythical meaning is theorised. MacCannell's theorised trajectory of discovery, by which tourists progressively seek out the 'unmarked' and 'authentic', appears to be validated by observation of supplyside visitor attractions in York. A conventional product extension strategy inspired by the 'business metaphor' and involving the acquisition of a new 'icon' attraction would arguably accelerate the process of commodification, simultaneously eroding the potential for self-authored experience on the part of the tourist. Such a strategy may thus prove incomplete in its capacity to secure the long-term health of tourism in a mature, successful destination.

Item Type:Article
Additional Information:Two perspectives on place-consumption are considered: a 'business metaphor' by which the city is viewed as a consumable 'product'; and a cultural perspective whereby a relationship between tourist site and mythical meaning is theorised. MacCannell's theorised trajectory of discovery, by which tourists progressively seek out the 'unmarked' and 'authentic', appears to be validated by observation of supplyside visitor attractions in York. A conventional product extension strategy inspired by the 'business metaphor' and involving the acquisition of a new 'icon' attraction would arguably accelerate the process of commodification, simultaneously eroding the potential for self-authored experience on the part of the tourist. Such a strategy may thus prove incomplete in its capacity to secure the long-term health of tourism in a mature, successful destination.
Keywords:Business Metaphor, Cultural Perspective, Place-consumption, York, Tourist site
Subjects:N Business and Administrative studies > N830 UK Tourism
Divisions:College of Social Science > Lincoln Business School
ID Code:2335
Deposited By: Rosaline Smith
Deposited On:23 Apr 2010 08:36
Last Modified:18 Jul 2011 16:23

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