Quality modeling in electronic healthcare: a study of mHealth Service

Akter, Shahriar and D'Ambra, John and Ray, Pradeep and Rahman, Mahfuzur (2011) Quality modeling in electronic healthcare: a study of mHealth Service. In: Academy of Marketing conference, 5-7 July 2011, Liverpool.

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Abstract

Information and communication technologies (ICTs) have the potential to radically transform health services in developing countries. Among various ICT driven health platforms, mobile health is the most promising one because of its widespread penetration and cost effective services. This paper aims to examine Quality Modeling in Electronic Healthcare by using PLS based SEM.

Keywords:ICT
Subjects:N Business and Administrative studies > N100 Business studies
Divisions:Lincoln International Business School
ID Code:16327
Deposited On:23 Dec 2014 20:11

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