Pirates of the web: the curse of illegal downloading

Dilmperi, Athina and King, Tamira and Dennis, Charles (2011) Pirates of the web: the curse of illegal downloading. Journal of Retailing and Consumer Services, 18 (2). pp. 132-140. ISSN 0969-6989

Full content URL: http://dx.doi.org/10.1016/j.jretconser.2010.12.004

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Item Type:Article
Item Status:Live Archive

Abstract

Music piracy is the major factor leading to the downturn in paid-for music consumption. This study aims to distinguish between the determinants of a music pirate and a genuine consumer of music (age, gender, income, music preference, music experience). It also investigates attendance at live performances, which previous research suggests, will tend to inhibit the decline of paid-for recorded music. This research is innovative in that it investigates a range of antecedents of music piracy. The method utilises a structured questionnaire survey (n=214) and regression analysis to elicit which factors play the most important role affecting our respondents' choices in buying music, illegal downloading music and attending live concerts. Managerial and theoretical implications are presented. © 2010 Elsevier Ltd.

Keywords:Consumer Behaviour, Music Consumption, Music Piracy
Subjects:N Business and Administrative studies > N500 Marketing
W Creative Arts and Design > W300 Music
N Business and Administrative studies > N510 Market Research
Divisions:Lincoln International Business School
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ID Code:12917
Deposited On:09 Jan 2014 16:05

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